WEI Four-Pillar Program

The WEI2020 Cohort marks the beginning of a structured program model focused on four (4) pillars. Each pillar represents a quarterly business cycle within the 15-month program. WEI Entrepreneurs will experience each pillar by participating in workshops, webinars, and one-on-one mentoring sessions. The program will be tailored to the needs of the individual entrepreneur.


Pillar One | Business Analysis

Business specific feedback around capabilities, model, architecture, competitors, certifications and social impact from community business leaders providing deep dive analysis on specific pain points.

Pillar Two | Learning and Leadership Development

Information, processes and best practices that build on and improve the existing WEI business model foundations. Workshops, seminars, mentorship & coaching to make sure each WEI business is “partnership ready” for opportunities with the City of Atlanta, its agencies, and the Fortune 500.

Pillar Three | Strategic Partnership

Introductions and coordination with public | private agencies, women’s initiatives and business leaders looking to develop and/or partner with women entrepreneurs.

Pillar Four | Funding Opportunities

Financial literacy and education on the various ways to finance start-ups. Access to capital investment and contract opportunities.